Google Apps moves in on Microsoft VARs

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Monday 19 January 2009  Latest channel news  Google Apps moves in on Microsoft VARs Rise in demand for cloud computing sees Google target rival channels with partner programme After launching a reseller programme for its Google Apps offering, the search engine giant has urged Microsoft VARs to get on board or risk falling behind. The Premier Edition of Google Apps uses a cloud computing model and includes messaging, collaboration, security and compliance tools. It is available to businesses for £25 per user per year. After deploying the offering to 25 users, Google VARs will enjoy margins of 20 per cent in addition to revenue from wrap-around services. Peter Lorant, Google's head of enterprise partners for EMEA, told CRN that Google would continue to sell direct if customers requested, but would not offer professional services or assistance with migration directly. "Our sales people are offering incentives to work with the channel," he said. Government fund too late for many £1.3bn rescue package won't help stuggling channel firms for at least six months, expert warns Public sector tools set to speed up procurement Office of Government Commerce helps small firms with tendering process Acraman eyes single brand identity Private equity-backed firm considers rebranding after completing fifth reseller buy WStore racks up a top 10 Online VAR outlines strategy on ten-year anniversaryw VARs back FSB war on red tape Channel players welcome Federation of Small Businesses proposals to tackle unemployment and company closures Contact us To contact the CRN ChannelWeb editorial team: crn@incisivemedia.com +44 (0)20 7316 9000 Incisive Media* is contacting you at the following address:applemaclpod@hulling-equipment.ru To update your newsletter preferences please click here If your ISP filters incoming email, please add the following domain to your list of approved senders to make sure you receive the email alerts and newsletters to which you may be subscribed: @newswires.crn.co.uk Please do not reply to this message. This is an unmonitored address for outgoing mail only. Any questions or comments should be forwarded to: email.enquiries@incisivemedia.com *Incisive Media, Haymarket House, 28-29 Haymarket, London SW1Y 4RX is a company registered in England and Wales with company registration number 04038503 For a list of companies included in Incisive Media please see our website Privacy Policy © Incisive Media Ltd. 2008 Incisive Media Limited, Haymarket House, 28-29 Haymarket, London SW1Y 4RX, is a company registered in the United Kingdom with company registration number 04038503